Is The Funnel Dead? (S1, Ep6)
It’s the age-old question regularly revisited by B2B aficionados, client and agency alike: is the Sales and Marketing Funnel still a useful, performing framework,…
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- Challenges overview
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- I need to scale my team cost-effectively
- I need to sell to accounts, not individuals – ABM
- I want to get a single view of my customers
- I need sales ready leads, not MQLs
- I want to deploy a marketing automation platform
- I want my events to start delivering a return
- I want to make my calling smarter
- I want to get lead scoring working properly
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