AI-driven Always-on Programs

A nurture for every journey stage

Deliver consistent, relevant engagement that moves prospects through their buying journey and keeps customers engaged.

Global Nurture Framework

A nurture for every journey stage

At every stage in the buyer journey, from newly acquired contact to established customer account, the Global Nurture Framework is an always-on, templated and scalable approach that ensures your first-party contacts and accounts are receiving multi-channel messaging relevant to their current situation and challenges.Programs activated use the right mix of channels in order to engage contacts and accounts with the right message at the right time.

Not getting the most out of your marketing automation?

Our always-on nurture programs have become the backbone of our demand generation strategy, delivering consistent pipeline and helping us reduce customer churn by 25%."

Lisa Martinez
Director of Marketing Operations, Okta