Sales Development that delivers: The SD360™ Framework

Convert more prospects into sales-ready opportunities

Surround the buyer with a coordinated mix of Digital and Human touches to break down silos and deliver a unified buyer experience

SD360 - breaking down silos

SD360™ helps you

  1. Break down silos, removing inefficiencies and coordinating tactics
  2. Activate sales development programs in an agile and scalable way: outbound sales development into signal-led CJO segments, inbound inquiry qualification, event recruitment / follow-up
  3. Engage decision-makers that are WFH
  4. Fill urgent pipeline gaps by delivering sales-ready leads, not MQLs
  5. Uncover real-time sales intelligence for immediate follow-up or nurture
  6. Track and report engagement through one integrated platform

We are delighted with the results from our recent SD360™ campaign. The leads delivered to our sales team have converted at a higher level than in any other campaign to date.

Marketing Director
Global Data Security Organization
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